A customer just posted a question that is very important. “If I order from you, how do I know that I am getting DuraCeramic with Scotchgard?”.
Previously Congoleum made two versions of DuraCeramic (DuraCeramic and DuraCeramic Plus). DuraCeramic Plus has the Scotchgard treatment and was slightly more costly. Due to the overwhelming success of the product, Congoleum added the Scotchgard treatment to the whole line of DuraCeramic products including DuraPlank. But something that rarely happens when upgrading a product line has taken place. The Congoleum Corporation, being consumer friendly, did not increase the pricing for the product. Instead they merged the DuraCeramic Plus line into the DuraCeramic line essentially eliminating the DuraCeramic Plus line. Now consumers can enjoy the added protection of Consumer Reports’ number 1 rated luxury vinyl product (more on that in my next post) at the same every day low price that American Carpet Wholesalers has become famous for.
Now to answer our customer’s question, our inventory turns on a regular basis and Congoleum has been adding the Scotchgard treatment for several months now, so all of our inventory is current.
I am a 35 year veteran of the flooring industry. The first 20 years as a retailer in various parts of the country, which helps me understand the needs of our customers across the country. The last 15 spent right here in Dalton, Georgia as a wholesaler and online retailer. I started American Carpet Wholesalers in August of 2002 with a dedicated staff of experienced professionals. Without them, the venture would have been extremely difficult. Personally, I am the father of 1 daughter and 2 wonderful grandchildren. A Vietnam Veteran and a believer in my fellow man.