Shaw Floors has rolled out Anso Living with Lifeguard backing technology but at a more mainstream price point to make it more budget-friendly for our customers. American Carpet Wholesalers is happy to carry a number of Shaw carpets that have the Anso Living with Lifeguard backing.
Life Happens debuted in 2015 with a patented 100% thermoplastic commercial-grade backing—LifeGuard—that provides a moisture barrier engineered to be highly resistant to liquids soaking into the carpet padding and subfloor. That line was also treated with Shaw’s patented R2X stain and soil resistance protection that keeps most liquid spills on the surface for easy removal. The Anso Living with Lifeguard backing keeps spills from getting through to the padding. And that is exactly where you don’t want messy spills to settle. When you clean a carpet and have stains eventually come back, it’s because they are in the padding.
The earlier Life Happens Collection was focused on high performance through Lifeguard and Anso fiber. That was great, but with a price point that was above the norm, Shaw knew they were missing a segment of the market. So they came back with Anso Living with Lifeguard backing, all targeted at a more affordable price point. So now our customers can shop every style at one price point with the Anso Living with Lifeguard backing system.
See this video for some information on Lifeguard from Shaw.
“With Shaw Anso Living with Lifeguard backing they start with the most durable carpet fibers ever made.”
Anso Living with Lifeguard backing offers a broad variety of styles consisting of solid cut piles, tonals, LCLs and flecks. The image at the left is Shaw Queen’s Split Second in the color style – Cascade. This is a great looking neutral color that blends well with most decors and is made with 100% Anso BCF Nylon, backed by the Anso Lifeguard Living warranty, so be sure to ask the experts at American Carpet Wholesalers about the warranty details and installation instructions for your carpet choice. The Anso Nylon warranty includes:
-Lifetime: Stain, Soil, Pet Urine Stains.
-20-Year: Texture Retention, Abrasive Wear, Quality Assurance, SoftBac® Platinum.
-30 Day Customer Satisfaction (labor excluded).
-Recyclable / Cradle to Cradle Certified®
With Shaw Anso Living with Lifeguard backing they start with the most durable carpet fibers ever made. And then Shaw throws in something extra, like lifetime warranties against stains and soils, and warranties for wear up to 20 years. You could say that’s over the top, or even extraordinary. But when it comes to providing long-lasting flooring with comfort and style for your home, Shaw says ordinary just isn’t going to be good enough.
Not every carpet in the selection of Shaw carpets at American Carpet Wholesalers is a Anso Living with Lifeguard backing choice. Make sure you contact the flooring experts at ACWG to discuss which carpet has that distinction. You can reach them at 800-548-2706 Monday- Friday from 8:30am to 7pm and Saturday from 9am to 4pm. Give them a call to ensure you get the right flooring and to get your best pricing!